See Where Every Founder in Your Cohort Actually Stands.
For accelerators, university entrepreneurship centers, SBDCs, entrepreneur support organizations and government programs that need to evidence progress founder by founder — without turning measurement into selection.
Where the evidence places their venture, and the sentences behind it.
The move
One specified action with its proof defined in advance and a two-minute version for a bad week.
Their data
The right to appeal to a person, export their record, and delete it.
Every read is phrased as a fact about the world, never about the person: "Nobody has paid yet," not "You haven't succeeded."
What you may tell your own funder
We Write the Line for You, in Advance.
The most common failure in this field is a program overclaiming in a funder report and the vendor being unable to support it afterward. So the claim ladder is part of the contract.
You may say
You may not say
N founders completed a behavioral assessment
N founders became more ready
The cohort's most common constraint was X
We removed constraint X
N proof events were accepted during the program
The program caused N proof events
We are participating in an open study of the instrument
The instrument is proven
How a partnership starts
Six Weeks. Twenty Founders. Thresholds Published Before We Run It.
We are not asking anyone to buy a claim. We are asking one program to run a study with us, on terms set in advance.
Pilot timeline from week 0 to week 6, then follow-ups at 30, 60 and 90 days after close, including other support received. Main group of 15 to 16 founders gets a first read in week 1; comparison group of 4 to 5 founders gets a first read in week 5. Thresholds: 16 of 20 complete a baseline; 10 of 20 produce an accepted proof event; renewal at a price agreed in advance. Thresholds are written down before the first session and results are published whichever way they fall.
Pre-committed thresholds
16 of 20 founders complete a baseline. 10 of 20 produce an accepted proof event. The program renews at a price agreed before the pilot begins. All three are written down before the first session and reported against afterward.
A comparison group, built in
4–5 of the 20 receive their first read at week five instead of week one, with identical support throughout. Without a comparison, any movement is descriptive and could be practice.
Follow-up at 30, 60 and 90 days
Including what other support each founder received in that window — a mentor, a course, a grant — so the instrument's effect can be separated from everything else.
Non-response is data
Founders who stop responding are counted, not dropped. Rates are reported over everyone enrolled, not only those who finished.
We publish the result whichever way it falls.
Fit
A Strong Fit
Cohorts of early-stage founders building ventures where a customer can be asked to pay within weeks: services, local businesses, products and software that can be sold before they are finished.
Uses We Decline
Admissions, lending, hiring or investment decisions. Cross-cohort ranking. Assessing ventures that need a license, a trial, a procurement cycle or major capital before a first sale — we will tell those founders plainly and count them, not score them.
Data rights and consent
Agreed in Writing Before Any Founder Is Assessed.
Written agreement first
Data rights, consent, publication, export and deletion are agreed in writing with the program before any data is collected.
Founder consent
Every founder sees what is collected, why, and who sees what, before the first session.
Demographics walled off
Demographic data is held apart from scoring and enforced at the database level.
Appeal, export, delete
Available to every founder, at any time.
Questions programs ask
Is there a price?
Pilot terms are shared in conversation. We are not publishing a price while we study what programs actually budget for this.
Can we use it for admissions?
No. It is built so it cannot be used that way, and that refusal is what keeps founders honest with it.
Does it replace our mentors or staff?
No. It tells them where to focus and who needs them now.
Has it been tested at scale?
Not yet. The pilot is the test, against thresholds published in advance. See Methodology for the gates.
What do founders need?
A phone and a few minutes. The first version runs by text.
Next
Start with One Founder.
Thirty minutes. We run a read, show the evidence trail behind every rating, and answer the methodology questions your colleagues will ask before you can say yes.